Fiennes Restoration 



Fiennes Restoration Ltd is the oldest, UK-based specialist in the restoration, conservation and maintenance of pre-war Bentleys and Rolls-Royces. Based in Oxfordshire, the company’s activities encompass coachbuilding, mechanical restoration and manufacture of spare parts to tight specifications and respectful of original records and drawings.

Nuclear scientist and tribologist managing director Will Fiennes is a strong believer in the use of both traditional methods and the latest technology: Fiennes Restoration’s Machine Shop boasts the highest number of CNC machine tools used by an independent UK specialist restorer.

AV PR has ensured substantial coverage and exposure for Fiennes in British and European publications. The campaign focused on both the firm and its history, and a particular restoration project, the Rolls-Royce 20/25 with remarkable history.

AV PR also facilitated the firm’s involvement with the 2011 Salon Privé Concours, where the unique, multiple-award winning Rolls-Royce 20/25 restored by Fiennes won another prize, before sailing across the ocean to participate in Pebble Beach’s own Concours d’Élégance.

AV PR’s activities cover four main areas:

Straightforward coverage in 

  • core motoring vs automotive-related, business and elusive ‘lifestyle’ publications
    • Octane
    • Classic Cars
    • Classic Car Weekly
    • Classic Cars for Sale
    • Classic Car Buyer
    • Classic and Sports Car
    • Motoring Industry magazine
    • The Times supplement
    • AA Magazine
    • Hagerty newsletter and website/magazine
    • Writing ad-hoc copy

High profile events (coverage, when event arranged by Fiennes, and presence and coverage, when obtained by AV PR)

  • RREC
  • Villa d’Este
  • Salon Prive’
  • Pebble Beach

Cyberspace/air presence:

  • Fiennes website
  • Angie Voluti website
  • LinkedIn Group
  • Twitter and FB
  • Contacts’ blogs
  • Motoring online
  • BBC Northants
  • Bucks TV

Business, opinion leaders, and dealers contacted to discuss Fiennes Restoration and its achievements:

  • Auctioneers/Owners of auction houses/Insurance
  • Consultants
  • Influential heads
  • Chairmen and Heads of departments/functions
  • Motoring and Writers’ groups
  • Freelancers
  • Potential customers